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Facts and Fiction of search engines
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The Secrets of MasterDiz.
To be a webmaster is not only to know how to design
webpages, to upload to the server, and submit to the
search engines; That any one can do it, but to make your
web pages to be in the top 10 in the search engines, only
the professional knows how to do that, if your web site
is in the top 10 the traffic will be huge and this is the
To make the webrobots of the major search engines to
visit your web site:
A lot of "Webmasters" believe that, submitting
the WebPages to the major search engines they are going
to be listed in those particular search engines, But it
will take for ever for
that to happen (two months to years "?")
Then WHAT IS THE SECRET?
The faster way to get listed is by interchanging links
with high level rank web sites, sites that are in the top
These sites are visited often (about two times a month)
by the major search engines webrobots and when they will
see your link in there they will jump to your web site
and to indexed in that particular search engine; Once
your web site is indexed, the webrobots will be visiting
your website often to check for any updates in it. SEE? "You
don't need to be submitting you website to major search
Once your Website is listed in one of the major S.E. in
The rest of the major S.E. will be listed too. (ALL THIS
IN JUST ABOUT TWO WEEKS)
BUT... If your web site is visited by the web robots and
you don't have your pages fixed to receive them, they
will go away with empty hands and your website will not
How to have your webpages ready to be visited by the
When a webrobot arrives to your website, the first thing
it looks for is a for file call "robots.txt" and this is to see into what
files or directories not to go into (like your
it finds your html document it check for the meta tags in
the <head> area, Tags that are required for them in
order to be indexed;
This is a list of some of the most important meta tags:
1.- <meta http-equiv="Content-Type"
2.- <meta name="GENERATOR"
content="Microsoft FrontPage Express 2.0">
3.- <title> </title>
4.- <meta name="description"...>
5.- <meta name="keywords" ...>
6.- <meta name="robots"
7.- <meta name="revisit" content="10
DESCRIPTION OF TAGS.
(1).- This tag indicates the type of content.
charset=iso-8859-1">) and helps the webrobot to
understand your page.
(2).- This tag indicates how the page was
generated. (pages that are auto generated or dynamically
generated are rejected by webrobots).
(3).- What ever you put in this tag will appear in the
title bar of the window. the title has to be related to
the content of the webpage.
(4).- Get the description out of the content of the
webpage; If you put in this tag something is not in in the
page, for a webrobot is SPAMMING, you webpage will be banned or not listed at all.
(5).- You have to measure the density of words in your
page, select only the ones that have the correct density
and are related to the content of your page and use them
for keywords; If you put a keyword that has not density
at all or exceeds the level of density, it is considerer spamming, your webpage will be banned or not listed at
(6).- This tag is to indicate to the webrobots to index
and follow all the links in the web page, with out this
tag the webrobots will not index any site of the links.
(7).- This meta tag is to indicate to some webrobots to
comeback in determinate time to check for new updates in
(8).- there are other meta tags for some webrobots to
instruct them where and how to list you page like:
And there are other meta tag for people to see like:
<meta name="copyright" content="(C)
Copyright 2003 ~ masterdiz.com">
But the most important are for the web robots.
CHECK FOR ERRORS
Before any web robots visit your webpage, you have to be
sure that your html document has no errors, no broken
links and any images have an 'ALT=" " ' tag; If
your html has errors, the web robots will not be able to
understand your document and go away with empty hands.
If you use "frames" in your web site, you need
to know the use of the <noframes> tag, web robots
don't see the content in frames and the can get confuse
and just go away; Learn more
about frames and web robots
Put on top of the webpage (visible to visitors) the same
words you did put in the "<title>" tag.
In the head area of the webpage (visible to visitors) put
the same description you did put in the "description
metatag" and also at the bottom of the page (some
webrobots start analyzing the pages from the bottom
others from the top)
The use of tools.
There is a tool call "Site checker" and it will
help you to check your web page for errors, broken links,
ALT=" " tags and to reduce the memory size of
your images for the webpage to be loaded faster in the
visitors computer; Try to fix all those errors and
recheck the webpage again.
Once your page is free of errors, check the density of
words used in the content of the html document (visible
to visitors) and select words with the correct density
and use them as keywords, You don't need to put 20 or 50
kewords in the metatag, just 5 to 15 will be ok, because
as the keywords have the correct density, the web robots
will take rest of the webpage (visible to visitors) as
keywords, when someone type in the search box any words
that appear in you webpage (not just in the keyword
metatag) the page will be in list in that search. maybe
top 400 or top 800 "?".
Your web page is ready to be visited by the webrobots.
How to get the rank to be in the top 20 or top 10.
once your webpage is indexed in the search engines, you
have to work in getting link popularity and the way to do
that faster is:
You don't need to be linking to every site on the net;
Most of the major search engines like GOOGLE and YAHOO,
rank the sites by the importance; if important sites (high rank
sites) are linking to your site then your site become
important too, but the content of these high rank sites
have to be related to the content of your website if not
then you don't get the same importance than them, if your
site is related to boxes, link only to sites related to
boxes, if your site is related to computer software, the
link only to sites related to computer software; Be sure
that the link back to your site is in first or second
link level (Other
levels don't get the same rank); Be sure that their links page is
located in their website and not in a links hosting
server; Be sure that their links page has the correct
robot meta tags ( meta name="robots"
content="index,follow,All" ) or your site will
get no popularity from that particular website.
Once your website is linked to over 30 (+-) then You will
be surprised appearing in the 10 top of the search
engines list "!!!WOW!!!"
Do not expect this to happen in 3 days and be realistic,
remember that web robots ( Google, Yahoo) will visit your
website about two times a month and in every visit of
them your site will be gaining more rank depending of the
link popularity; A few visits of them and you will be TOP
Once you are in the top the you star linking to websites
that have low rank, you don't need any more to be linking
with high rank sites because you will be pushing them up,
when you are already on top you will need low rank sites
to push you up (in exchange you will help them to be
listed in major search engine) and once they are listed
then is when they will be pushing you up and maintaining
you in better position.
All these mind HIGH TRAFFIC.
How to measure your website ranking.
There is a GREAT ranking tool and it is the "google
tool bar" and you can download it free from the google website
With this tool you can see the rank of every webpage you
visit in the web and you will see how your website is
getting little by little more and more rank.
Do not try
to fool the webrobots playing tricks to get high rank or
more traffic or your website will be BANNED.
You want high rank and more traffic, then do it Right.
To do all these, you
need to learn, it take time but you will do it.
If you don't have time
for all of this, then go with the Professionals and have
it done just in few days but you are going to have to